Short history of optimization of Search Engine
Google always has and always will want to recommend the best, the most interesting sites and most up to date in each field. It
measures hundreds of various parameters to evaluate the best sites and always controls which it is not deceived.
The optimizers of Web site try to establish the manner that Google calculates the best sites and then site day before there to
conform. The inondateurs always push each manner of factor after the limit so that in the months Google must change its
calculations still to stop the inondateurs obtaining to the top instead of the true site. This continued during many years and with
each new factor and countermeasure the advantages of optimization for sites of lower quality becomes without value. More the
optimizers of Web site follow the same techniques less they of effect are and the days when you could deceive the search
engines went a long time.
All the search engines are exceptionally intelligent and nowadays really must have a good site to you which people want to visit
if you want to obtain to the top. Google can thus measure the traffic in the theory even if you do not carry out any optimization
but obtains then million visitors Google will probably arrange you above each one of other. In practice you must make both.
Last approach with SEO
The good sense is always a good start. There is a massive amount of money to make starting from optimization but if you want
to attack the rich words or the expressions then prepare to devote much much time, the effort and the money to the combat.
However if you put 't intend to make your fortune there is then certainly true money to make, in particular if you can attack the
local markets with research of the local suppliers. You point out that there are also thousands of various expressions outside
there which can bring true sales to you. Thus you put 't have the profile to compete with the greatest sites which you put 't must
give up.
An increasing approach is nowadays to say forgets optimization and makes just a great site that people want to visit. It is true
but you gained 't obtain a great site without following key components: -
A good number of good quality, well structured contents.
A good number of bonds of good quality inside of the people who recommend to you.
A good number of visitors who employ your site
It is right good sense and the search engines follow the same kind of rules as any normal network of sale made. The techniques
are a little different thus will examine we it the factors principal insides after paragraphs.
You must employ a good content management system
To build a good site you must use a good CMS (content management system). The traditional writer of impression in conformity
with visualization conceived sites fight to provide speed and flexibility requested to make and the interesting and content rich
site.
If you are a lotissor of Web or a copywriter the fundamental approach nowadays must be contained controlled. If you quickly can
'sites of construction of T the large ones and to change the contents as often as you then like put 'trouble of T to even read
further.
We recommend the CMS of pure SEO because its speed, codes light and excellent structure of page.
The well structured Web pages with the titles h1, H2 and titles etc
Just as when you read a Google report/ratio learns what is a Web page approximately words in the titles and the titles. You
must thus structure your page with a title (m�ta and h1) and titles using h1 and H2, h3 standard labels etc the most important
key words must be placed in these titles although you should not simply fill them of Spam.
The CMS of pure SEO automatically creates pages with this optimized structure but pays attention with some of the larger
packages of CMS which are always completely the poor.
You ensure that the label of title of m�ta is different in each page. By pure uses of CMS of defect SEO the title but you of page
can change this into label of reference if your titles of page aren 't suitable.
Maintain the interest of user above the density of key word
The density of key word is a measurement of how much key words you place in your article, too little of and Google will not
identify the subject of page, a too great number (more than 5 known as) and Google will kill you for the Spamming.
You MUST have key words in your site but nowadays Google is more interested inside if the site calls upon others that it
measures by numbers of visitors and time when they remain. Consequently him 's to better do an interesting site than to
damage the contents with too many emphase on the placement of key word.
Moreover when you often look at the visitors him 's not the principal key words which bring all the traffic. A great number longer,
more specific expressions of key word can bring numbers much higher with a more precise and more specific interest for your
site.
Read more about research of key word on the next page or find the best key words for your site at the discovery or Wordtracker of key word
Bonds of arrival
A measurement in the way in which a popular IS-IS of site the number of other sites to which bind, or recommend them. These
sites should also cover the same subject that your clean site and should avoid the 2 qu manner to you ' exchanges bond
programs while Google can identify the latter and ignor or descend them.
Check the sites of competitors by typewriting bond: www.theirsite.com in Google. The sites which bind to them can also bind to
you.
Some good quality, of the specific bonds are always better than a good number of bond of lower quality (the good bonds come
from the occupied sites). Use the bar tool holder and Alexa.com etc of rank of page of Google to have an idea of how powerful each site is.
Maintenance with people whom you know in your industry or develop promotions and the strategies which encourage them to
bind their sites to yours. You ensure if possible the text in the bond which the points on your site contains your principal key
words, or at least the text around the established link.
Or maintenance with us about our service of building of bond
Lists of directory
You should subject your site to all the suitable directories. Avoid the automatic routines of tender as those can make much
more damage than good but seek the good directories in your sector of the market. Nowadays you can have to pay the best but
there is probably always some free good as well.
You do not need to subject to the search engines, they seek you and find.
www.dmoz.org is a need and a maintenance with us about a more specific list appropriate to your industry.
Discussion forum
Create a signature indicating your site and take part in a good number of discussion forum. Those bind not only to your site but
will also produce truths visitors, in particular if they like your contributions.
You will have to find the discussion forum who are related to your industry but just seek for Google my discussion forum of
industry etc
You could even like to discuss to begin a forum of your clean.
Write the articles or the blogs
Write and publish the articles or the blogs related to your Web site. There is a good number of Web sites of article which will
publish the latter for you and will provide the additional traffic and of the valid bonds of arrival.
Speak to us about our services about indication copywriting and article
Unite the social sites of official statement of press or network management
Facebook or communities of myspace can bring the good traffic like ecademy or digg etc There is an increasingly significant
number of the sites based by community thus concentrate on those most appropriate to your market.
Why not beginning your own social network for your industry
Employ bookmarking, to label or technologies of favourites
You register and employ the stumbleupon, the reference mark of del.icio.us etc this site using this bar tool holder and add your
clean of www.addthis.com AddThis
Perhaps add us to the technorati to see how that functions
Add to the favourites of Technorati
Food of news of RSS, bulletins or podcasts
Create a food of news of RSS and distribute using it feedburner.com
Another reason for the use of a good package of CMS is that they will automatically create food of RSS of your contents of Web
site, saving considerable time.
For example the CMS of pure SEO has gauges to export you contained Web site towards a food of RSS or a bulletin.
We also have a range of the tools of RSS and creation and viewing of Podcast
Research, test and compare
Each site is different thus you must seek and include/understand your own site compared with its competitors. each one of what
precedes will have various effects according to the way in which your site functions and on which market him 's.
Always continue to supervise the key words which people seize and how your site compares with others. You should continue
to be added to or to update your site to keep the visitor the 'interest of S and to show at nondead Google him 's.
Research how you locate makes employing www.google.com/analytics
